Hip-hop artists have a history with premium, handmade cigars, whether they’re smoking them in music videos or creating their own lines. Superstars Jay-Z, P. Diddy and Usher have even been featured on the cover of Cigar Aficionado. The next musician to get involved is none other than Nasir Jones, better known as “Nas.” He also goes by the nickname “Escobar,” which makes it no surprise he’s joined forces with Nicaraguan cigarmaker Escobar Cigars by Puros Privados.
嘻哈艺术家们有着广泛的优质手工雪茄的使用历史,无论是在音乐视频作品中展现出来,还是自己参与创作自己品牌的雪茄。超级明星Jay-Z、P.Diddy、Usher都曾经出现在《雪茄爱好者》的杂志封面上。而下一位会参与雪茄行业的明星是纳西尔·琼斯,他更广为人知的名字是“纳斯”。他还有一个绰号叫“埃斯科巴”。所以他能够和尼加拉瓜的雪茄制造商埃斯科巴雪茄公司合作就不足为奇了。
Nas, a Grammy Award winner from Queensborough, is officially becoming a co-owner of the cigar brand, which is quite new, having been rolling smokes since 2018. In his role, Nas plans to broaden the horizons of the boutique company by using his platform and advising on marketing tactics. He has also worked in numerous industries—with more than 100 companies—ranging from mattresses to financial technology.
来自纽约皇后区的格莱美奖获得者纳斯正式成为雪茄品牌埃斯科巴的合作伙伴,这是一个2018年创立的新品牌。在他的工作职责里,纳斯计划利用他的平台来拓宽这家定位精品雪茄的公司的视野,并就营销策略提出建议。纳斯曾经参与很多行业公司的合作,大概有100多家,从床垫到金融。
The Escobar lineup consists of two all-Nicaraguan lines, Maduro and Natural. Each blend features the same vitolas, which include a 7 by 50 Churchill, 6 by 56 Double Toro Gordo and a 5 by 50 Robusto. The cigars range in price from $12 to $14.50, and come in boxes of 25.
埃斯科巴雪茄有两条全尼加拉瓜烟叶产品线构成。马杜罗版本、自然色版本。每个产品线都有一致的尺寸。包括50环径、7英寸的丘吉尔,56环径、6英寸的双大公牛,50环径、5英寸的罗布图。这些雪茄的单支售价从12美元到14.5美元不等。每盒都是25支包装。
"When the team at Escobar Cigars initially approached me, I was immediately drawn to the brand by the exceptional quality of their product,” said Nas. “This partnership with Escobar has been almost two years in the making and I am honored to be an equity partner with them. I am looking forward to growing this brand and to giving back to the local communities in Nicaragua where our tobacco is grown, aged, and hand-rolled into a premium cigar.”
纳斯说,当埃斯科巴雪茄公司的团队最初找到他时,他立即被他们产品的卓越品质所吸引。他和这家公司已经合作了两年,他很荣幸以一种平等的地位和他们合作。他期待继续发展这个雪茄品牌,并回馈尼加拉瓜当地社区。公司的烟叶是在那里种植、发酵和卷制的。
The company plans on releasing cigars just for Nas in the future.
该公司计划未来为纳斯推出同名雪茄。
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